Bear Musical Toy
Musical toy for on-the-go entertainment accompanied by colorful changing light to entertain babies while out & about. Features 20 minutes of 3 melodies and a shush sound. Lightweight and foldable, it clips easily to strollers or cots and is easily attached to most prams’ canopies with an extra large size clip. Suitable from birth (0m+).
Tiny Traveler Busy Book
Travel-themed learning book designed as a portable sensory adventure to entertain toddlers while at home or on the go. Features multiple hands-on activities, including silicone pop-it bubbles, peek-a-boo flaps, crinkle pages, and movable cars. Built with high-quality, durable, and baby-friendly materials for long-lasting, screen-free play. Suitable for toddlers from 18 months and up (18m+).
My 1st Garden Busy book
A soft, interactive sensory busy book that introduces little ones to the wonders of nature. Features a unique Urban Garden theme where babies can discover fruits, vegetables, and garden friends like chickens and a mole. Perfectly crafted to support sensory curiosity and fine motor skills from 6 months and up. Combines tactile, visual, and auditory […]
My 1st Discoveries Flash Cards
The My 1st Discoveries Flash Cards set supports visual perception through three distinct developmental stages. Featuring a unique lenticular card that creates fascinating movement and depth, it instantly grabs attention and encourages babies to track, focus, and extend their tummy time practice. Paired with high-contrast illustrations and rich colors, this set stimulates curiosity and cognitive […]
Farm Musical Tummy Time Book
A musical innovative, dual-stage developmental toy designed to make tummy time engaging and rewarding. Featuring a freestanding design and a versatile electronic unit, it transitions from a soothing newborn experience to a playful farm adventure. Perfect for use from Day 1 to encourage motor skills, visual tracking, and sensory exploration. Lightweight, versatile, and specifically engineered […]
Musical Adventure Kit
Introduce your little one to the joy of music with the Musical Adventure Kit, an all-in-one starter set thoughtfully curated for babies aged 6 months and up. Designed to support early rhythm awareness and sound recognition, this kit offers a natural, screen-free way for babies to explore sound and movement independently. It is the perfect […]
Activity Toys Kit
Introducing three adorable and interactive baby activity toys that are sure to become your little one’s favorites! Jenny the Bunny is a soft and cuddly toy that comes with a beet-shaped teether, perfect for soothing baby’s gums during teething. Spike the Rattle Hedgehog will stimulate baby’s senses with its rattling sound and cute design. Crinkle […]
Newborn Soothing Book
The Newborn Soothing Book is a soft, freestanding fabric book designed to calm and engage babies from day one. Featuring gentle sensory elements and easy-press buttons, it combines visual, tactile, and auditory stimulation to create a soothing, multi-sensory experience. With 5 animal sounds, 5 nature sounds, and 2 melodic tunes, this comforting book helps babies […]
Dream Bear Tunes
Soothing 3-in-1 Design: Silicon bear-shaped unit combines 30 minutes of calming melodies, a gentle glowing light, and a smart cry sensor for automatic comfort. Smart Cry Sensor: Detects baby’s cries and automatically plays soothing sounds to help calm them—day or night. Perfect for Naps, Bedtime & More: A must-have for creating a calm, comforting environment—wherever […]
Tummy Time First
Designed to strengthen neck and back muscles while making tummy time comfortable and fun! This smartly designed pillow offers just the right support from day one: Stage 1 (0–2 months): The soft U-shaped design gently cradles baby’s elbows, helping to build neck strength with cozy support and high-contrast visual stimulation. Stage 2 (2–6 months): Firmer […]
Snuggle Play Pod
Grows with Your Baby: Starts as a cozy lounger, unfolds into a supportive play gym. Soothing Musical Bear: Includes a detachable bear with gentle lights and 22 minutes of calming melodies. Stimulates Development: Removable activity arch encourages sensory exploration and motor skills. 360° Comfort: Soft, womb-like nest design provides a secure, comforting space for newborns.
Snuggle Bear Book
Double-sided sensory book with high-contrast and colorful panels Includes soft plush bear for cuddles and comfort Baby-safe mirror encourages interaction and self-recognition Stands upright for tummy time and crib play Perfect for snuggles, sensory play, and on-the-go fun
Sensory Tales Changing Mat
Transforms Diaper Time – Turns changes into engaging, educational moments. Multifunctional Use – Great for diaper changes, playtime, or on-the-go. Interactive Crinkle Book Included– Soft, colorful book in unique squirrel & calendar shape sparks curiosity. Sensory Stimulation – Promotes tactile and visual development. Perfect for Newborns – Keeps little ones calm, focused, and entertained.
Night Light – Little Panda
Soft, soothing, and irresistibly cute—our rechargeable silicone night lights are designed for newborns and beyond. The charming panda and bear companions create a calming glow to ease little ones into sleep.
Night Light – Little Bear
Soft, soothing, and irresistibly cute—our rechargeable silicone night lights are designed for newborns and beyond. The charming panda and bear companions create a calming glow to ease little ones into sleep.
Luxury Newborn Kit
Luxury Gift Set, elegantly presented in a premium, luxurious box, Includes a musical mobile with 22 minutes of soothing melodies, a soft cuddly bear plush, a generously sized baby swaddle with a silicone button for use as a breastfeeding cover or teether, and a silicone teether ring with two additional teethers for extra texture. Perfect […]
Tummy Time Action Tray
Designed to make tummy time more engaging and beneficial for babies. The rounded base gently sways with the baby’s touch, encouraging movement and exploration. This innovative play tray supports muscle development by keeping babies engaged during tummy time, encouraging longer and more active play sessions. This action tray offers a unique, interactive solution for promoting […]
Water Mat – Ice Cream Bear
A soft, squishy mat that is filled with water and floating toys, turning tummy time into an exciting adventure. Babies build muscles and explore bright, playful designs. Delightful bear illustrations captivate little ones, making tummy time exciting and visually stimulating. Suitable for age 3 months and up.
Water Mat – Panda Bloom
A soft, squishy mat that is filled with water and floating toys, turning tummy time into an exciting adventure. Babies build muscles and explore bright, playful designs. Delightful panda illustrations captivate little ones, making tummy time exciting and visually stimulating. Suitable for age 3 months and up.
Fold ‘n Play Mat
Introducing our Fold ‘n Fun Mat, designed with high-quality materials for ultimate comfort. This spacious playmat features 12 colorful balls and offers a waterproof, ultra-soft surface that’s gentle on baby’s skin. Reversible with vibrant patterns, it stimulates emotional intelligence. Its unique fold-up walls create a safe play area, keeping toys and balls contained while making […]
Fold ‘n Fun Mat
Introducing our Fold ‘n Fun Mat, designed with high-quality materials for ultimate comfort. This spacious playmat features 12 colorful balls and offers a waterproof, ultra-soft surface that’s gentle on baby’s skin. Reversible with vibrant patterns, it stimulates emotional intelligence. Its unique fold-up walls create a safe play area, keeping toys and balls contained while making […]
Fold ‘N Play Bloom
Built to endure life’s toughest challenges, these ultra-durable foam mats resist high heels and pet paws, maintaining their pristine, peel-free surface. Crafted from most luxurious and materials, our mat provides a cushioned surface that ensures ultimate comfort for babies during playtime, protecting little ones as they crawl, tumble, and explore while offering parents peace of […]
Fold & Play Checker
Built to endure life’s toughest challenges, these ultra-durable foam mats resist high heels and pet paws, maintaining their pristine, peel-free surface. Crafted from most luxurious and materials, our mat provides a cushioned surface that ensures ultimate comfort for babies during playtime, protecting little ones as they crawl, tumble, and explore while offering parents peace of […]
Newborn Black & White Kit
Our Black and White Kit, featuring 10 developmental toys. Enhance tummy time with the black and white crinkle book for sensory stimulation, stimulate visual and auditory senses with the butterfly chime bell mobile, and promote motor skills with the ring rattle. Use the bunny squeaker for additional sensory engagement. Document precious milestones with the double-sided […]
My 1st Busy Book
A unique and engaging book designed for toddlers aged 18 months and up. With 12 activities including zippers, buckles, laces, and peek-a-boo, our book enhances motor skills development and introduces “big kid” abilities like getting dressed and buckling up. It is a captivating adventure that fosters learning and growth, providing endless fun and engagement for […]
My Home Busy Book
Everyday Moments Turned into Play This soft, interactive busy book introduces toddlers to familiar daily routines, waking up, eating, bathing, and playing, through hands-on discovery. A Story Guided by a Friendly Bear A lovable bear character leads children through each page, creating emotional connection and a comforting sense of continuity. Designed for Independent Exploration Thoughtfully […]
Fantasy Busy Book
Our Busy Book Opposites is an engaging activity book for toddlers 18 months and up. Focusing on opposites such as “big & small” and “day & night,” the book promotes cognitive and language development while encouraging early numeracy skills. It is a captivating adventure that fosters learning and growth, providing endless fun and engagement for […]
Coloring Water Book
Meet Our Peek-A-Boo water book where vibrant illustrations emerge as baby uncovers each page’s hidden white layer once in contact with water, sparking their imagination. Ideal for storytelling sessions that breathe life into characters. Engage in memory games while seeking out hidden treasures like the sleeping fox. Explore daily routines in captivating illustrations, from lively […]
Tummy Time Essentials Kit
All you need for the best tummy-time experience! Our tummy time kit features 7 developmental toys, including a classic tummy time pillow, an engaging water mat for added sensory activity, a double-sided crinkle tummy time book, and a plate with three sensory activity balls in various colors and textures. Kit’s toys work together to enhance […]
Highway Adventures Foam Mat
High quality, super-sized waterproof ultra-soft baby-safe foam playmat. Reversible foam mat – 2 designs – from a colorful baby-friendly pattern to a modern décor print for two looks in one. This easy – care folded foam mat provides an extra-large cushioned play space that works equally well in the living room or playroom. Easy to […]
Fantasy Bloom Quilted Playmat
Soft, Quilted Comfort for Everyday Play The Fantasy Bloom Quilted Playmat offers a cozy, cushioned space for tummy time and play, made with soft, premium fabric that’s gentle on baby’s skin. Safe, Spacious & Practical Designed with baby-safe materials and tested to high safety standards, the extra-large mat provides plenty of room to move, while […]
Roll & Play Foam Mat
Crafted with high-quality materials, this super-sized playmat offers a waterproof and ultra-soft surface that is gentle on baby’s skin. Suitable for children of all ages, this lightweight and portable mat is perfect for use at the park, beach, or in your own backyard. ensuring a comfortable and safe environment for your baby’s developmental milestones, from […]
Urban Garden Foam Mat
High quality, XL waterproof ultra-soft baby-safe foam playmat. Reversible foam mat – 2 designs – from a colorful baby-friendly pattern to a modern décor print for two looks in one. This beautiful mat Comes with a stylish double sided baby book. This easy – care folded foam mat provides an extra-large cushioned play space that […]
Urban Garden XL Soft Puzzle mat
Our XL Soft Puzzle Foam Mat is a perfect addition to any playroom or nursery. Measuring at 120x180cm, it provides plenty of space for babies to crawl, roll, and play. The high-quality foam material is durable, waterproof, and easy to clean. The mat features colorful and detailed illustrations of various garden-themed elements from our Urban […]
Savannah Super-size Foam Playmat
High quality, super-sized waterproof ultra-soft baby-safe foam playmat. Reversible foam mat – 2 designs – from a colorful baby-friendly pattern to a modern décor print for two looks in one. This beautiful mat includes 6 double sided cards for 12 months – age millstones. Capture each millstone of baby’s first year. This easy – care […]
Koala Daydream XL Mat
High quality, super-sized & ultra-soft baby-safe floor covering from our Koala Daydream collection
I love big mat – soft colors
double size, extra padded play mat with texts and humorous illustrations of things the baby loves to do, for hours of fun and development for Easier Development and Easier Parenting!
Glow & Go Tunnel
Our Glow & Crawl Tunnel is designed to captivate curious babies and engage multiple senses as they play and explore. Measuring 120 cm in length, this cozy, covered space features soothing, twinkling lights that invite little ones to crawl through and discover. Perfect for tummy time and crawling adventures.
Melody Bloom Gym
A playful baby gym with a musical mobile (22 minutes of tunes), mushroom ring rattle, sun teether, and a double-sided crinkle book (black-and-white and colorful sides). The padded mat has ribbons for tummy time, while LED-lit adjustable arches encourage visual tracking. Ideal for sensory stimulation and curiosity!
Tummy Time Activity Gym
Enhance baby’s tummy time experience with our plush padded mat paired with a tummy time pillow & a unique floor arch that provides a platform for arranging toys during side laying and tummy-time exercises. This thoughtfully crafted design not only encourages exploration for pre crawling and sitting milestones but also promotes strength, coordination, and sensory […]
Urban Garden Foldable Gym
Stylish sturdy take along baby gym with foldable legs and a padded playmat, easy to fold and carry when out and about. Features two sides for two developmental stages to aid baby’s senses and motor skill development Keeps your baby happy and busy on the go. Suitable from birth
Savannah 360 Activity Gym
Supporting all developmental skills for baby with this beautiful trendy baby gym including 20 playful activities. Made from the finest materials with an extra soft fabric for baby’s ultimate softness & comfort. Features unique round crinkling blankie that can be attached to gym in different positions to encourage baby to practice a variety of body […]
All around me gym
Freshly colored baby gym with six playful activities including a unique addition of crinkling “Sensi center” With 4 attachment options, the Sensi-center encourages baby to practice a variety of body positioning and to reach and kick out For Easier Development and Easier Parenting!
Magical mini moon gym
A spacious baby gym from our Mini Moon collection with an extra padded mat for baby’s ultimate comfort. Specially designed to encourage baby’s senses development, fine and gross motor skills and eye-hand coordination. Includes soft arches, fun activity toys & a musical toy with lights. For Easier Development and Easier Parenting!
Koala Musical Cosy Gym
Perfect for Newborns – A Richly colorful & thickly padded cosy gym that will adapt as baby grows. With music, lights and lots of play activities to reflect the dreamy adventures of kimmy koala and her pals. 4 IN 1 INTERACTIVE COZY MAT – 1) Newborn cozy mat, baby nest. 2) Baby Interactive Gym. 3) […]
North Pole 4 season gym
A super spacious baby gym with an extra padded mat for baby’s ultimate comfort. Specially designed to encourage baby’s senses development, fine and gross motor skills and eye-hand coordination. Includes soft arches, fun activity toys & a musical toy with lights. For Easier Development and Easier Parenting!
Musical newborn cosy gym
Innovative cosy gym, specially designed for newborns and will adapt as baby grows, with music, lights and plenty of play activities. For Easier Development and Easier Parenting!
Mini Moon Take to Play Gym
Sturdy plastic baby gym with foldable legs for easy storage and travel. Features two sides for two developmental stages to aid baby’s senses and motor skill. Keeps your baby happy and busy on the go. Suitable from birth For Easier Development and Easier Parenting!
All Around Me Activity Hoop
The All Around Me Activity Hoop is a Unique Product for Newborns and up. A round hoop that circles baby and provides him with plenty of age matched activities to encourage practicing a variety of body positioning while playing. GROWS WITH YOUR BABY – designed for baby’s 3 developmental stages. Keeps your baby happy and […]
Tummy time trainer
Unique Tummy-time trainer for Newborns and up. A round hoop that circles baby & provides them with plenty of activities to encourage practicing tummy-time positioning while playing. GROWS WITH YOUR BABY – designed to extend tummy-time practice and for baby’s 2 developmental stages. Keeps your baby happy and busy while developing. Suitable from birth
Peek, Pop & Play Station
The Peek, Pop & Play Station is a multi-sensory activity board designed to engage babies from 6 months and up. Packed with 12 interactive features, it combines tactile fun, visual surprises, and auditory stimulation to create a screen-free, hands-on learning experience. Perfect for at-home play or on-the-go, this compact activity board encourages curiosity, exploration, and […]
Developmental Activity Center
Developmental activity center with music & light that grows with your baby. Playing with the different features encourages baby’s senses development, fine and gross motor skills and eye-hand Coordination.
Tummy Time Pillow-Panda
Make tummy time extra fun and comfortable with this ergonomically designed plush pillow A uniquely designed pillow that provide chest support and helps baby practice raising his head and neck and enhances his motor skills development. The pillow encourages baby to practice tummy time from a young age with minimum frustration.
Savannah tummy-time pillow
An ergonomic design of a tummy-time pillow with teether and rattle toy to encourage baby to stay longer on their tummy. The uniquely designed pillow helps baby practice raising his head and neck and enhances his motor skills development. The uniquely designed pillows help baby to stay longer on his tummy enhancing her motor skills […]
developmental pillow
uniquely designed tummy -time pillow, with teether and rattle toys, for encouraging baby’s lifting up head & neck for Easier Development and Easier Parenting!
Ride Time Busy Book
Transform every car ride into a fun, screen-free sensory adventure! The Ride Time Busy Book easily attaches to the car’s headrest poles, placing engaging textures, silicone pop-it bubbles, crinkly fabrics, peek-a-boo flaps, and movable cars right within reach of rear- or front-facing toddlers. Designed to keep little travelers calm and curious, it turns fussy moments […]
Savannah Car Mirror
A baby-safe curved mirror that offers an easy and convenient adult view of baby inside the car.
Koala car mirror
Colorful rear-view mirror for adult view of baby inside the car For Easier Drive and Easier Parenting!
Snap ‘n Learn Board
Our Snap ‘n Learn Board is an interactive toy for toddlers 18 months and up. It features laces for tying with a peek-a-boo bear, a rotating discover disk with a peek-a-boo flower and squirrel,and a twist lock revealing a peek-a-boo butterfly. The central buckle helps toddlers practice motor skills and explore sound reactions. Additionally, the […]
Activity Buckles Board
Our Activity Buckle Board is a toy designed for toddlers aged 18 months and up. It offers a range of engaging activities to keep children entertained and promote learning and development. The activities include zipper, XL button, Velcro flaps, laces, snap cover, buckle, pull snap strap, peek-a-boo activities, numbers, amounts, and counting. The toy is […]
My 1st Shapes Puzzle
Specifically designed to spark the curiosity of toddlers, this shape puzzle offers four beautifully illustrated replaceable themes, identifying animals, delving into the world of fruits, discovering colors and numbers. Each silicone shape features a unique handle and can also be used as a stamp. This set not only enhances fine motor skills and hand-eye coordination […]
My 1st Bunny Bingo
My 1st Bunny Bingo is inspired by the classic bingo game, especially designed for 24m+ toddlers. This two-player educational game involves spinning the arrow and placing bunny pegs on the wooden play board based on the image that appears. The first player to place four bunnies on wooden play board wins, making it a fun […]
Bunny school match & count
A fun and interactive educational toy that was designed specifically for toddlers, is the perfect toy to help your child develop their fine motor skills, color recognition, and counting abilities through play. With its richly illustrated box and 15 bunny pegs, this toy is sure to provide hours of entertainment and education.
Bunny Soother & Swaddle Set
Our Soothing Bunny Set, consists of a music & light cry activated sensor unit and a premium quality baby swaddle crafted from a luxurious blend of 70% bamboo and 30% cotton. The soothing set offers a comforting and calming experience for your baby, especially at bedtime. Crafted with the utmost care, our baby swaddle is […]
Savannah Musical Mobile
Experience the perfect combination of aesthetic appeal, soothing melodies, and captivating stimuli with our thoughtfully designed product, providing a harmonious environment for your baby’s growth and well-being. Enhance your baby’s room with our soft and stylish design, creating a soothing and stimulating environment. Indulge your baby in up to 30 minutes of classical melodies, carefully […]
Urban Garden Musical Mobile
Soothe your baby to sleep with up to 30 minutes of beautiful non-repeating classical melodies, especially edited for babies. Providing lots of fascinating sounds & movement to captivate and stimulate baby.
Sweet Dreams Mini Moon Mobile
Soothe your baby to sleep with up to 30 minutes of beautiful non-repeating classical melodies, especially edited for babies. This stylish cot mobile has a boutique look, which will fit perfectly into any modern nursery, whilst providing lots of fascinating sounds, movement and lights to captivate and stimulate your baby. Ideal for promoting baby’s senses, […]
Bath Time Kit
Bath time is now even better with our bath kit! This set includes a cozy hooded towel for a gentle wrap after a refreshing shower, 2 playful silicone bath toys that water, squirting and a boat toy for endless bath time fun. The water bath book sparks baby’s imagination and curiosity. Promote sensory development and […]
Urban Garden outdoors kit
Our Outdoors Kit is a must-have for parents who enjoy spending time outdoors with their babies. This kit contains everything you need to keep your baby comfortable and entertained, while also making your life easier. The kit includes a large swaddle, a changing mat that folds into a carry bag – contains all the products […]
Hello Baby Bedtime Kit
Ultimate solution for parents seeking a smoother and more enjoyable bedtime routine for their baby Packed with 12 different activities to create a calming and enjoyable bedtime experience Helps babies fall asleep and stay asleep Includes a developmental guide with tips for supporting newborns in bedtime and sleeping routines, explaining the benefits of each toy […]
Newborn kit
Specially designed for newborns. Our Newborn kit was specially designed to provide parents with the most needed developmental toys that will assure baby is getting all the needed support in a fun & healthy way. Contains 12 must have newborn developmental products in 1 box. Comes with a developmental guide which provides Newborn developmental tips […]
Rylee Musical Bunny
Bring the soothing sounds of Brahms to your baby with this adorable musical hanging toy. Featuring a traditional lullaby melody, it is sure to help your little one fall into a peaceful calming environment. Easily attaches to anything, including a crib, stroller, or car seat, making it perfect for calming while on the go.
Domino Rally XL block
Toddlers will be excited to play Domino Rally from a young age using our XL domino blocks. Domino is an ideal game to play with toddlers as rules are simple and they can benefit from playing as they learn to count and to recognize colors & patterns. Taf toy’s unique frame design makes this the […]
Garden in car play center
An innovative travel activity center that includes high quality rear view mirror for easy and convenient adult view of baby inside the car and a colorful travel toy to entertain babies traveling in a rear facing car seat For fun, development and safety all in one. Playing with the hanging toys encourage the development of […]
Rylee Bunny Blankie
• Our Bunny Blankie is made of 100% soft and cuddly cotton, designed to provide comfort and security for babies and young children. • The Bunny Blankie is a great tool for soothing and comforting the baby during bedtime, naptime or while on the go.
Harry Lion Blankie
A soft security blankie with our beloved harry the lion with mane teether and a soother Velcro strap. Use the lion blankie to comfort baby as his 1st attachment object.
mini moon blankie
soft blankie toy, for play and comfort as the baby’s first attachment object for Easier Sleep and Easier Parenting!
Harry musical toy
Super cute musical hanging toy that will sooth baby and ensure he has lots of sweet dreams while playing a traditional Brahms lullaby melody. Attaches to anything – crib, pram or car seat to entertain or calm baby while out & about. Suitable from birth
Kimmy musical toy
Super cute musical hanging toy that will sooth baby and ensure he has lots of sweet dreams while playing a traditional Brahms lullaby melody. Attaches to anything – crib, pram or car seat to entertain or calm baby while out & about. Suitable from birth
Magnetic Peek-A-Boo puzzle
Use the magic magnet catcher to remove magnet covers and reveal the surprises hiding underneath! Toddlers love magnets & Peek-A-Boo games. This makes magnetic Peek-A-Boo Puzzle the perfect educational game for ages 18 months and up. Grows with your baby, Supporting their developmental stages.
My 1st Domino Rally
Dominoes is an ideal game to play with toddlers As rules are simple and they can benefit from playing as they learn to count and to recognize patterns. Playing Dominoes helps children improve their visual abilities, photographic memories and assists in developing motor & cognitive skills. This special domino meets 18m+ toddlers developmental needs while […]
My 1st magnetic fishing game
Toddlers (12M+) will be thrilled to collect the fish using the magic fish catcher! The magic fish catcher includes a metal plate & the magnetic fish are attracted to it and require toddlers to use both hands to separate them. Young children can collect and organize fish by size, color or number. The game board […]
Peek A Boo What’s Inside
“Peek-a-boo What’s Inside?” is a specially designed toy consisting of six sensory layers and matching silicon connectors, allowing toddlers to engage in the exciting process of opening, peeling, and revealing a surprise toy hidden within. Colorful illustrations on the layers create visual stimulation and color recognition. With hidden activity toys in the smallest layer, enabling […]
Play & Discovery Cube
Our Play & Discover Cube is a multi-sensory toy designed to spark curiosity and engage toddlers’ developing minds. Featuring 5 vibrant chiffons, 3 sensory balls, and 8 stackable shapes, this interactive toy offers a variety of engaging activities. Promotes cognitive growth, motor skill development, and independent play, making it the perfect addition to your child’s […]
Pop Up Tissue Box
The Pop Up Tissue Box was inspired by toddlers’ fascination with wet wipes & tissue boxes. Toddlers love to pull tissues and wipes out of containers and spread them all over the floor. With six sides of pure excitement, babies will discover a playful peek-a-boo bunny head to pull out and press in, a hedgehog sensory […]
Kimmy Koala Wonder Tissue Box
The Tissue Wonder Box was inspired by toddlers’ fascination with wet wipes & tissue boxes. Toddlers love to pull tissues and wipes out of containers and spread them all over the floor. The box cover main hole is specifically designed to fit baby’s delicate hands while side holes imitate the sensation of pulling wet wipes, a […]
Magic box
We combined everything babies love to play with in one Magic box! Playing with our Magic Box helps baby learn about emptying—and later filling—containers The Magic box encourages endless ideas for imaginary active play, exercise, movement actives, games, and family activities.
North Pole Ball Drop Stacker
Infants love to play peekaboo for a reason! They are developing the ability to know that objects continue to exist even though they can no longer be seen. Baby will drop the ball through the hole in the box and be surprised as it disappears from view, only to magically reappear moments later. PLAYING OPTIONS […]
Tummy Time Pillow – Bear
Make tummy time extra fun and comfortable with this ergonomically designed plush pillow A uniquely designed pillow that provide chest support and helps baby practice raising his head and neck and enhances his motor skills development. The pillow encourages baby to practice tummy time from a young age with minimum frustration.
2 in 1 Tummy time pillow
A unique ergonomic design of two pillows for 2 developmental stages that supports baby’s chest for extended tummy time practice For Easier D evelopment and Easier parenting!
Savannah Sort & Stack
2 IN 1 – featuring 2 must have Toys: Baby Stacker Baby sorter. Baby will be busy learning new challenges while developing fine motor & problem-solving skills, enhancing baby`s curiosity and sense of discovery. Babies can stack all five boxes, then push the tower to see what happens. When baby is ready for a challenge, […]
Stack-A-Panda
A vibrant and engaging stacker designed for little ones 9 months and up. Topped with a charming panda head, the stacker is not only functional but also visually appealing, making IT a delightful addition to any playtime routine.
Stack-A-Bear
A vibrant and engaging stacker designed for little ones 9 months and up. Topped with a charming bear head, the stacker is not only functional but also visually appealing, making IT a delightful addition to any playtime routine.
Hunny Bunny stacker
Colorful stacker toy with a friendly bunny character from our North Pole collection For Easier Development and Easier Parenting!
Bunny Stacker Truck
Introducing our vibrant Bunny Stacker Truck, designed to captivate and engage babies while stimulating their senses. This truck offers endless entertainment while aiding in the development of fine motor skills and hand-eye coordination through ring stacking. As an added feature, the stacker rotates with a delightful rattling sound as the truck moves, encouraging little ones […]
Peek & Play Cube
Meet the Peek & Play silicon Cube, an all-in-one activity center designed to keep curious babies engaged from every angle. Perfectly sized for tiny hands, this compact toy invites little explorers aged 6 months and up to reach, grasp, press, and pull at their own pace. Every face of the cube presents a new adventure, […]
Black & White Spinning Book
Our Black & White Rattling Spinning Book is a delightful sensory companion for babies. This captivating book offers a black and white color scheme to stimulate a newborn’s developing vision. With a mirror and a hologram page, it introduces babies to reflective and sparkling elements, enriching their visual exploration. The gentle rattling sound upon spinning […]
Tummy Time Spinning Book
A double sided tummy-time spinning baby book for 3 developmental stages with black & white and colorful illustrations. Create a rattling sound by spinning the book’s pages teaching about cause & effect encourages tummy time. Stimulates baby senses and eyesight development.
Tummy-time mirror Book
Baby’s 1st tummy-time mirror book with huge baby-safe mirror, high contrast & colorful illustrations that stimulate baby’s senses & emotional intelligence. The XL mirror helps baby to learn self-awareness, visual observation and develop communication skills The mirror is covered by the flaps of the book which can be used for a great Peek-A-Boo game between […]
Tummy-time Sensory Book
Features crinkle pages with captivating sensory fabric at their base, providing tactile stimulation & a baby-safe mirror. From playful Peek-a-boo caterpillars to a mix of textured fabrics, every element is thoughtfully designed to foster sensory development in infants while encouraging prolonged tummy time. Double-sided layout offers both high-contrast black and white patterns for early visual […]
Savannah Tummy-time book
A double sided soft and crinkly baby book for two developmental stages with lovely illustrations from our Savannah collection., Perfect for use from Day 1 to encourage newborns staying on their tummy longer. One image focus to avoid over stimulation. multi-sensory textures and fun activities for ultimate sensation. Uses flip and play concept with standing […]
Tummy time book
Soft baby book, with two sides for two developmental stages and crinkle filling for ultimate sensation With lovely illustrations and Multi sensory textures along with fun activities for baby Uses flip & play concept with standing feature to encourage tummy time For Easier Development and Easier Parenting!
My feelings crinkle toy
A crinkly double sided soft pad that can be positioned in two variations for two developmental stages. This book introduces baby to five essential expressions: happy, sad, sleepy, hungry and surprised. Identifying range of emotions helps to promote emotional intelligence and baby-parent interaction whilst exploring the playful activities. Your baby will have tons of fun […]
Savannah Black & white book
A double sided black & white soft, crinkly baby book & Libby the cub crinkle toy for early stages with lovely black & white illustrations from our Savannah collection Includes: Baby-safe mirror, multi-sensory textures & the lovely crinkle Libby the cub. Provides visual stimulation, helps develop baby’s senses & emotional intelligence.
Urban Garden Pram Book
A double sided soft crinkle baby book from our Urban Garden collection for 2 developmental stages Includes 2 double-sided changing panels that provides an additional illustrations to capture baby’s attention and to refresh book’s look & feel. Provides visual stimulation, helps develop baby’s senses & emotional intelligence.
North Pole activity book
Soft baby book, with two sides for two developmental stages, with crinkle filling for ultimate sensation To use in cot, pram and for tummy-time play For Easier Development and Easier Parenting!
3 in 1 baby book
Soft baby book, with two sides for two developmental stages, to use in cot, pram and for tummy-time play for Easier Development and Easier Parenting!
My 1st Tummy-time cards
Set of 30 images, baby-safe mirror & 2 unique stands to support upright cards position for tummy time play. Cards feature lovely illustrations from our Savannah collection. The set grows with your baby, Supporting 3 developmental stages.
Clara Plush toy
This adorable companion features a soothing teether and ultra-soft fabrics, making it the perfect cuddle buddy for babies and toddlers. It offers extra comfort and companionship, encouraging hugs and cozy moments. Perfectly Huggable Size: At 12 inches, it’s just the right size for little ones to cuddle, carry, and cherish. Multi-Sensory Fun: Designed to engage […]
Pamela Plush toy
This adorable companion features a soothing teether and ultra-soft fabrics, making it the perfect cuddle buddy for babies and toddlers. It offers extra comfort and companionship, encouraging hugs and cozy moments. Perfectly Huggable Size: At 12 inches, it’s just the right size for little ones to cuddle, carry, and cherish. Multi-Sensory Fun: Designed to engage […]
Brendon Plush toy
This adorable companion features a soothing teether and ultra-soft fabrics, making it the perfect cuddle buddy for babies and toddlers. It offers extra comfort and companionship, encouraging hugs and cozy moments. Perfectly Huggable Size: At 25cm, it’s just the right size for little ones to cuddle, carry, and cherish. Multi-Sensory Fun: Designed to engage multiple […]
Daniel Plush Toy
This adorable companion features a soothing teether and ultra-soft fabrics, making it the perfect cuddle buddy for babies and toddlers. It offers extra comfort and companionship, encouraging hugs and cozy moments. Perfectly Huggable Size: At 12 inches, it’s just the right size for little ones to cuddle, carry, and cherish. Multi-Sensory Fun: Designed to engage […]
Daniel The Dog
A soft toy and teether filled with textures, patterns and sounds! Little hands stay active as baby explores rattles, crinkles and more. Perfect for multi-sensory play.
Clara The Cat
A soft toy and teether filled with textures, patterns and sounds! Little hands stay active as baby explores rattles, crinkles and more. Perfect for multi-sensory play.
Jenny Activity Toy
This adorable soft toy and teether is designed to provide a multi-sensory experience for your little one. With various textures, patterns, and sounds, it keeps little hands active as they discover the fun of rattles, crinkles, and more. Perfect for use at home or on-the-go, this cute Jenny the bunny is sure to become a […]
Kimmy the Koala activity toy
A soft toy and teether filled with textures, patterns and sounds! Little hands stay active as baby explores rattles, crinkles and more. Perfect for multi-sensory play, this cute Kimmy is ideal for play at home or-on-the-go.
Harry the lion activity toy
A soft toy and teether filled with textures, patterns and sounds! Little hands stay active as baby explores rattles, crinkles and more. Perfect for multi-sensory play, this cute Kimmy is ideal for play at home or-on-the-go.
Panda Rain Stick
Soothing Sounds: The Panda Rainstick Rattle creates calming raindrop sounds that little ones will love. Tactile Exploration: Features a plush panda head and colorful textile for sensory engagement. Easy to Grip: Designed for small hands with a transparent stick that enhances the calming visual and auditory experience of watching and listening to the falling beads. […]
Star rainstick rattle
Taf toys Star Rainstick rattle provides soothing raindrop sounds little ones will love. With a plush star and colorful ribbons for tactile exploration all part from our Mini Moon collection. Designed for little hands for an easy grip with a transparent stick to enhance the magical calm feeling you have while watching & listening to […]
Koala rainstick rattle
Taf toys Koala Rainstick rattle provides soothing raindrop sounds little ones will love. With a plush star and colorful ribbons for tactile exploration all part from our Koala Daydream collection. Designed for little hands for an easy grip with a transparent stick to enhance the magical calm feeling you have while watching & listening to […]
Urban Garden Activity cube
Soft play cube full of activities, illustrations and fun Offers lots of interesting features to encourage discovery through sight, touch and sound!
Discovery cube
Soft play cube full of activities, illustrations and fun
Tuki the Toucan
Cute baby rattles featuring the adventure pals from our Savannah collection. Crinkling beak toucan Clear ring rattle ring with colorful beads and a textured teether ring For Easier Development and Easier Parenting!
Tuli Flower Jitter
Cute baby jitter flower featuring our Garden pal’s Tuli from our Urban Garden collection Soft activity flower toy with rattling sound, jittering function and playful features.
Brandon Bear Rattle
Enchants little ones with beads sounds! designed to captivate their senses. Features colorful ribbons for tactile exploration, and a transparent ring that amplifies the calming effect of beads and their relaxing sounds. Fosters sensory development through gripping, shaking, and tracking beads, enhancing both fine and gross motor skills.
Spike Hedgehog rattle
Cute Hedgehog rattle with an easy-to-grab wooden ring featuring our Garden pal’s Spike from our Urban Garden collection. Easy-to-grab ring rattle with many grabbing options
Rylee Bunny rattle
Cute Bunny rattle with an easy-to-grab wooden ring featuring our Garden pal’s Rylee from our Urban Garden collection.
Rylee the Bunny
Cute Bunny rattle featuring our Garden pal’s Rylee from our Urban Garden collection. A Soft rattling Rylee the bunny with a flexible leaf teether.
Jenny the Bunny
Cute Bunny rattle featuring our Garden pal’s Jenny from our Urban Garden collection. A Soft rattling Jenny the bunny with a flexible beet teether.
Dizi the Zebra
Cute baby rattles featuring the adventure pals from our Savannah collection. Soft activity Zebra doll with rattling sound, jittering function and playful features. For Easier Development and Easier Parenting!
Harry the Lion
Cute baby rattles featuring the adventure pals from our Savannah collection. A Soft rattling Harry the Lion with a flexible mane teether. Hidden in Harry the lion currier is crinkly fluffy Libby the cub cuddled in his Pappa’s play pocket,
Kimmy the koala
Soft activity toy with rattle sound and playful features For Easier Development and Easier Parenting!
Jenny Bunny rattle
Cute Bunny rattle with an easy-to-grab wooden ring featuring our Garden pal’s Jenny from our Urban Garden collection.
Kimmy koala rattle
Easy-to-grab ring rattle with many grabbing options For Easier Development and Easier Parenting!
cheerful cloud rattle
easy-to-grab ring rattle with many grabbing options for Easier Development and Easier Parenting!
mini moon rattle
easy-to-grab ring rattle with many grabbing options for Easier Development and Easier Parenting!
cheeky chick rattle
easy-to-grab ring rattle with many grabbing options for Easier Development and Easier Parenting!
What does Paul wear book
What does Paul wear fun sensory soft stroller book is a great bonding toy for parents and their baby during Storytime and when strolling outdoors. This unique and attractive soft book is designed with a collection theme: North Pole collection Features our lovable Paul the bear who changes his outfit whenever he can ? The […]
Where is Joey book
Where is Joey fun activity soft stroller book is a great bonding toy for parents and their baby during Storytime and when strolling outdoors. This unique and attractive soft book is designed with a collection theme: Koala Daydream collection Features colorful Kimmy the Koala who is looking for her baby Joey (Joey was always in […]
Koala Clip on pram book
Double-sided soft baby book with beautifully illustrations from our Koala Daydream collection, 3D activities, baby-safe mirror & different textures for two developmental stages. This double-sided fabric soft baby book is designed with high contrast colors that aid visual development of baby in the early stages. The six panels with high contrast colors and patterns, smiley […]
Grow With Me Activity Arch
A versatile arch designed to encourage baby’s exploration and development. With two stages to accommodate different developmental phases, this arch is sure to captivate baby’s attention. Perfect for parents and babies on the go, keeping babies engaged and entertained while strolling outdoors for a more enjoyable experience. Plenty of different baby-activated hanging toys are attached […]
Savannah adventures arch
Our Savannah Adventures arch keeps baby amused while strolling along! The Savannah Adventures arch is flexible with fascinating instrumental toys to stimulate baby’s discovery of sounds, senses & motor skills development. Lightweight and easy to fold & use on the go
tropical orchestra arch
flexible pram arch with fascinating instrumental toys, to stimulate baby’s discovery of sounds, for baby’s senses and motor skills development for Easier Outdoors and Easier Parenting!
Musical Bunny Arch
Musical: Our Musical Bunny Arch brings delightful tunes and soothing melodies on-the-go, creating a magical ambiance that adds a touch of joy and comfort to every adventure. Multi-Sensory Exploration: The combination of the Musical Bunny, Rattling Hedgehog, and Strawberry Toy with Bell offers a symphony of textures, sounds, and visual stimulation, providing a rich multi-sensory […]
Koala Daydream Arch
The Koala Daydream Stroll arch is designed for two developmental stages and provides babies with entertainment while out & about! Plenty of different baby-activated hanging toys offer fun while developing fine motor skills as you stroll with your baby. Soft & flexible arch bends forwards, backwards, up and down, making it compatible with baby’s age […]
Mini moon arch
Soft & flexible pram arch with rattling toys, easy to fold & carry. For Easier Outdoors and Easier Parenting!
musical arch – owl
soft pram arch with rattling toys and a musical center toy for Easier Outdoors and Easier Parenting!
Bear Hugs Spiral
The Bear Hugs Spiral is a multi-sensory spiral toy designed for babies from birth onwards. Perfect for parents on the go, it attaches securely to strollers, prams, or car seats, keeping little ones entertained with plush characters, colorful teethers, and gentle rattling sounds. Its engaging design encourages exploration, calm play, and interactive learning during outings. […]
Koala activity Spiral
BABY’S ENTERTAINMENT ON THE GO – Koala activity spiral was specially designed for parents carrying babies in a stroller, pram, buggy or car seats keeping baby happy and occupied when out & about. Soft, playful activity toy and a soother case filled with textures, patterns and sounds! Wraps easily with unique Velcro straps. Little hands […]
garden spiral
soft and playful activity center, wraps around most infant car seat handles and stroller bars, with a unique soother case for Easier Outdoors and Easier Parenting!
watermelon sun shade
stroller and pram shade with a watermelon pouch and hanging shapes for baby’s shading, fun and entertainment when strolling along for Easier Outdoors and Easier Parenting!
outdoors play mat
lightweight and spacious outdoors mat with a water resistant base, for fun and development while playing outside for Easier Outdoors and Easier Parenting!
Urban Garden XL Outdoors mat
Spacious versatile and durable mat, designed for use during outdoor playtime. Features a water-resistant bottom layer and a soft top that can be easily cleaned. Suitable for children of all ages, this lightweight and easy-to-fold mat is perfect for use at the park, beach, or in your own backyard. Its XL size provides ample space […]
Ladybug Musical Toy
Musical toy for on-the-go entertainment accompanied by colorful changing light to entertain babies while out & about. Includes 20 minutes of 3 melodies and a shush sound Easy to fold & carry when out & about – The toy is lightweight and easy to fold and even includes plastic clip so it can be attached […]
Musical Bunny Toy
Musical toy for on-the-go entertainment accompanied by colorful changing light to entertain babies while out & about. Includes 20 minutes of 3 melodies and a shush sound Easy to fold & carry when out & about – The toy is lightweight and easy to fold and even includes plastic clip so it can be attached […]
Garden Mobile On-the-go
Enhance baby’s emotional and cognitive development with our Garden musical mobile on the go. Designed to captivate baby’s senses and foster curiosity, it offers a delightful and interactive experience. Crafted with exceptional quality materials, our musical mobile is not only user-friendly but also perfect for outdoor use. Whether you’re on a car ride or taking […]
Garden Pram Mobile
Introducing our soft activity toy designed for babies, which is perfect for on-the-go fun and development. Taf toys new pram mobile is colorful and interactive, designed to entertain and stimulate babies while they’re in their prams. Features a variety of elements including Rylee the bunny, a carrot and tulip hanging toys, that dangle from a […]
Musical Koala
Musical toy for on-the-go entertainment accompanied by colorful changing light to entertain babies while out & about. Your baby will have tons of fun when out & about listing to the different melodies or relaxing to the shush sound with the lovely My musical Koala My musical Koala Includes 20 minutes of 3 melodies and […]
Musical Mini Moon
Musical toy for on-the-go entertainment accompanied by colorful changing light to entertain babies while out & about. Your baby will have tons of fun when out & about listing to the different melodies or relaxing to the shush sound with the lovely My musical mini moon My musical Mini Moon Includes 20 minutes of 3 […]
mini moon pram mobile
soft activity toy, for baby’s on-the-go fun and development for Easier Outdoors and Easier Parenting!
North Pole Pyramid
Clip-on toy, full of activities, illustrations and fun. For Easier Outdoors and Easier Development.
Drive & Discover Travel Toy
Designed for Forward-Facing Car Seat Fun The Drive & Discover Travel Toy lets babies safely imitate real-life driving actions while riding in forward-facing car seats, turning car rides into engaging playtime. Interactive Sounds & Lights With realistic car sounds, interactive lights, and hands-on features, it keeps little ones entertained and helps make journeys calmer and […]
Koala car wheel toy
Steering wheel and gear lever with sounds & lights For front facing toddler’s fun and development when traveling by car For Easier Drive and Easier Parenting!
Penguin play & kick car toy
An innovative travel toy to entertain babies traveling in a rear facing car seat for fun, development & safety all in one. The travel toy plays music & light that are activated by baby’s kick, teaching them about cause & effect and making traveling by car so much better. Innovative activity center specially designed to […]
Bunny Play & Kick Car Toy
An innovative travel car toy designed for rear-facing babies for fun, development & safety all in one. The electronic unit at the bottom of the toy plays music when activated by baby‘s kicks, promoting gross motor skills development and teaches cause and effect. The Bunny activity ears encourage playful interaction and foster the development of […]
Savannah Play & Kick car toy
High-quality colorful travel toy for rear facing babies for fun, development and safety in one. Provides lots of developmental activities for baby while traveling, baby-safe mirror, rattling harry the lion and a mane teether attached to a soft teethering ring & Tuki the toucan. At the bottom of the toy is an electronic unit with […]
Koala in car play center
Car toy combo – combination of soft activity toys and a rear-view mirror for fun, development and safety in one! For Easier Drive and Easier Development!
Penguin play & kick car toy
The perfect travel companion for babies! Innovative activity center which has been specially designed to entertain babies traveling in a rear facing car seat. Comes with a remote control, enabling parents to re-activate music & lights. For Easier Drive and Easier Parenting!
North pole feet fun car toy
Car activity center for rear-facing babies. With a unique foot stimulation feature and three playful activities. For Easier Drive and Easier Parenting!
play & kick car toy
car activity center for rear facing babies with music and light activated by baby’s kick for Easier Drive and Easier Development!
Mealtime Monkey- Hide & Eat
Baby’s first plate for independent eating with finger foods. For Easier Meals and Easier Development!
Taf Bib Set
A set of three waterproof bibs with crumb catcher. For Easier Meals and Easier Development!
tropical mobile
entertaining mobile with 30 minutes of classical music, movement and projection of stars shapes for Easier Sleep and Easier Parenting!
developmental mobile
colorful toys and soft music for baby’s fun and development for Easier Sleep and Easier Parenting!
playful sun shade
stroller shade with a cloud pouch and hanging shapes for baby’s shading, fun and entertainment when strolling along for Easier Outdoors and Easier Parenting!
musical car toy owl
musical car toy for rear facing babies with sooting and play time music modes music and lights activated when the baby touches the toys straps parents can choose the music mode and activate music and lights with a remote control for Easier Drive and Easier Parenting!
feet-fun car toy
car activity center for rear facing babies with rattling toys, baby-safe mirror foot stimulation feature for Easier Drive and Easier Parenting!
infant car toy
car activity center for rear facing babies with rattling toys for Easier Drive and Easier Parenting!
kooky car mirror
colorful rear-view mirror for adult view of baby inside the car for Easier Drive and Easier Parenting!
kooky musical sorter
musical sorter toy with unique sound for each shape and color with stackable blocks and a funny kooky character for Easier Development and Easier Parenting!
kooky stacker
colorful stacker toy with a friendly kooky character for Easier Development and Easier Parenting!
mini table carousel
rotating high chair toy with detachable squeaking toy and a suction cup for Easier Meals and Easier Parenting!
rainbow arch
soft pram arch with rattling toys and crinkling flaps for Easier Outdoors and Easier Parenting!
kooky clip-on pram book
soft pram book for two developmental stages, with unique plastic clips to hold it in position for Easier Outdoors and Easier Parenting!
kooky spiral
soft activity toy, wraps around most car seats and stroller bars for Easier Outdoors and Easier Parenting!
picnic mat
colorful picnic mat, with a water resistant bottom fabric, for outdoors family fun. for Easier Outdoors and Easier Parenting!
kooky pyramid
soft activity toy, attaches to almost any where with a large plastic clip for Easier Outdoors and Easier Parenting!
tummy-time clip-on gym
unique gym for encouraging tummy-time play and practice, includes special arch and mat clips and a tummy-time pillow for Easier Development and Easier Parenting!
newborn gym
extra padded play mat soft arches and activity toys, specially designed for newborns the mat is extra thick, with soft fabric center and fold able, book alike, side panels for Easier Development and Easier Parenting!
I love big mat
double size, extra padded play mat with texts and humorous illustrations of things the baby loves to do, for hours of fun and development for Easier Development and Easier Parenting!
4 seasons mat
extra padded play mat beautifully illustrated with the 4 seasons with fold able sides and soft fabric center for newborns coziness and development for Easier Development and Easier Parenting!
touch mat
double size, extra padded play mat with great variety of textures and activities for fun and development for Easier Development and Easier Parenting!
kooky dog
rattling, soft jitter toys with many grabbing options for Easier Development and Easier Parenting!
kooky high chair toy
rotating high chair toy with activities, rattles, beads and a suction cup for Easier Meals and Easier Parenting!